To: Local Marketing Consultants
From: Drew Laughlin
Re: A marketing tool you can use to make quick $699 sales
Dear Fellow Marketing Consultant,
This special WSO presents you with the opportunity to use the EXACT same system, tools and model I use to generate $699 checks from offline clients that were once considered a "no sale". In fact, it's so effective I've started to use it as my lead in.
Offline Consulting is NOT as easy as everyone makes it out to be. If you're actually in the trenches you know what I mean. Every business has specific challenges and issues and selling them on high end $2,500 projects over and over again is just not reality.
That's the reason why I created this product. Out of necessity!
One of the obstacles I kept coming up against was many of the small business owners are unwilling to make a change to their website. They saw it as an expense instead of an asset. And even when they know their website totally sucks most of them are unwilling to make any changes. Why? There are lots of reasons but the biggest obstacle I was running into is that their current webmaster had them by the shorthairs. They felt they couldn't do anything without them.
In many cases it was because the business owner's relative, friend of neighbor was their webmaster and they didn't want to hurt their feelings!!
After fighting many no-win battles of trying to convince them to do something they were uncomfortable with I turned a 180. And that's what this WSO is all about!
I created a way to not only generate $699 paychecks but do it in a way that proved to them "I" was the expert to turn to. Not their darn brother-in-law. This of course leads to larger backend sales!