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One way to get subscribers to eagerly look forward to the next issue of your newsletter is to create a weekly feature, such as “Friday’s Top Ten List.” And an easy way to put together these weekly features is by using PLR content.
Let me show you how to put together these features and then profit from them…
Step 1: Choose a Feature
First things first: You need to choose what sort of weekly (or monthly) feature you’d like to publish in your newsletter.
Here are a couple examples that should spark some ideas:
Step 2: Find (and Rewrite) Suitable PLR Content
Next, you need to find PLR content you can use for your weekly feature. This may be articles, ebooks, reports or any other PLR content where you’re able to extract out multiple tips.
Tip: Search Google to find PLR content in your niche. For example, search for “Marekting PLR.”
For example, if you’re doing a “tip of the week” feature, then just one article may give you a half a dozen or more tips. Or one chapter in a PLR e-book may give you dozens of tips.
Since you’re just extracting tips out of an article or other PLR content, you usually don’t need to rewrite the tip. However, you CAN add in your own examples and elaboration to complete the tip.
Here’s an example:
PLR marketing tip: “Use SEO to get more traffic to your website.”
Your elaboration: “Get creative. Use keywords, long tail keywords, backlinks and interior links, and geo keywords to get more local traffic.”
Step 3: Profit!
As mentioned, you can stick your weekly feature in the beginning, end or even in the middle of your newsletter. Use one of these methods to turn a profit:
Example: Promote Google Ads if your tip is about getting more traffic to your site.
You just discovered a quick and easy way to create – and profit from – a regular newsletter feature that you extract out of PLR content.Your next step: Take action! It only takes a couple minutes to extract a tip out of PLR content and add it to your newsletter, so there’s no excuse not to get started today!
You’ve probably already thought of the idea of using PLR content to create free reports that you use to “bribe” prospects to join your list. That is, people need to join your newsletter list in order to claim their free report.
But the usefulness of PLR content doesn’t stop there. Indeed, you can use PLR to create an autoresponder series – or even your live-broadcast newsletters!
Step 1: Find Suitable PLR
First, you need to find PLR content in the marketing niche. If you don’t already have a source, then search for your marketing topics alongside search terms like PLR, PLR articles, PLR e-books, PLR content or private label rights content. For example, “marketing PLR” (no quotes).
Step 2: Decide How You’ll Use the Content
Next, you need to decide what you want to do with the content. Your options including:
Tip: Ideally, you should send new subscribers about 7-12 messages as a way to build trust and develop a relationship. However, you can upload a year or more of evergreen content to your autoresponder if you want to create a “set it and forget it” newsletter.
Once you decide how you’ll use the content, then you can move on to the last step…
Step 3: Rewrite the Content to Suit Your Needs
Finally, you need to rewrite the PLR content to make it unique and also to make it suitable for your specific purpose (e.g., for an e-course or a live broadcast). For example:
In sum: Publishing a regular newsletter is a commitment. Even creating an evergreen newsletter takes time. But you can make light of this work simply by finding, rewriting and uploading PLR content into your autoresponder!